In this episode, Kaitlyn talks with the Founder of Emotive Analytics, Paul Conner, about how emotions and feelings drive human behavior, defining implicit associations, the advantages of using both implicit and explicit association data in business development, and more.

Emotions Can Subconsciously Drive Human Behavior: The Advantages Of Measuring Implicit And Explicit Associations with Paul Conner

How can understanding the complex human brain promote the discovery of wellness, inspire action, and transform lives? Each week, join Kaitlyn Rarick, a neuroscientist with a mission to help others unleash the full potential of their mind and body, as she interviews thought leaders, experts, and professionals who explore this potential in various ways. They share insights and advice about the ever-changing world of neuroscience. Whether you want to learn how to tap into your true potential, hear about the newest neuroscience discoveries, or dive deeper into the mysteries of the human brain, this is the podcast for you.

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Emotions Can Subconsciously Drive Human Behavior: The Advantages Of Measuring Implicit And Explicit Associations with Paul Conner

Emotions Can Subconsciously Drive Human Behavior: The Advantages Of Measuring Implicit And Explicit Associations with Paul Conner