Today we will talk about ambassadors who promote your business, your services and your employer brand. But one significant notion: we don`t discuss celebrities. The best promoters are your employees. Key topics:

- Why employee advocacy programs become the hottest trend

- What is essential to know if you decide to launch this program

- Common mistakes in launching and managing employee advocacy programs and how to prevent them

- What could help you to manage an employee advocacy program effectively

- Best practice in employee advocacy programs.