Do your messages leave your audience empowered to take action? The call to action in a marketing message should give them a sense of empowerment, a feeling of confidence that the action they are about to take is the right one. 

In the final episode of the encore presentation of the Marketing to educate, engage, and empower, I talk about the value of a clear call to action and empowering your audience to take action. 

Download the complimentary worksheets on the show notes page.