Building High-Impact Ecosystems with Meredith Stowell of IBM

In this episode of The B2B Engagement Podcast, Gavin Finn dives into the world of ecosystem strategies with Meredith Stowell, VP of Ecosystem at IBM. Meredith shares how IBM builds and leverages a diverse partner ecosystem—including ISPs, academic institutions, and skills training programs—to drive industry growth and innovation.

Key topics include:

• The role of ecosystems in driving business success and transformation
• How sales and marketing integration enhances customer outcomes
• Strategies for fostering collaboration and innovation through partnerships
• The impact of ecosystems on talent acquisition and workforce development
• Why creativity, patience, and a growth mindset are essential in ecosystem building

Tune in for expert insights on strategic partnerships, business innovation, and ecosystem growth.

Discover how Kaon helps B2B companies tell their value story effectively: Visit kaon.com