Feminism and financial equality are undeniably intertwined. For centuries, women’s financial rights (or rather, the lack thereof) have played a key role in enabling women’s oppression and the perpetuation of gender inequality. 

To this day, harmful stereotypes regarding women and money continue to persist. To help abolish these stereotypes and empower women to manage their own money, Priti Rathi Gupta decided to start LXME—India’s first financial planning platform for women. After a long and illustrious career in finance as the co-founder of Anand Rathi, Priti decided to use her skills to pay forward the boon of financial freedom to other women. 

Tune in as we uncover her quest to deliver financial literacy and independence to women in India.