In this livecast from the National Association of Broadcasters conference in Las Vegas, Mark Buxton Intel Media Software Development Products Director at Intel stops by to talk about how Intel is delivering new and improved video analytics and HEVC (high efficiency video coding) encoding tools as well as SDKs (software development kits) and run time components through the Intel® Media Server Studio to enable software developers to drive the next generation of video. He highlights how Intel has made available a free community edition of the Intel® Media Server Studio in addition to the professional version which provides advanced analysis tools to enable an easy transition to HEVC. Mark also presents some new releases including the Intel® Video Pro Analyzer (Intel® VPA) and the Intel® Stress Bitstreams and Encoder (Intel® SBE) which are high end tools designed for coding experts and video engineers to really tune up the video quality and robustness of their video decoders. To learn more, search online for Intel® Media Server Studio.