How do we promote better decision making in the products we buy? How do we make it profitable but still good for the environment? How do we make sustainability a thing?

In this episode Gungeet Kaur and I ideaprov how to promote a more sustainable way of living that still works for the bottom line.

Co-creator segment: Eli, a tool to solve loneliness and death anxiety

Ideaprov Insight: Electronic recycling to reduce our footprints.