The new federal Rural and Northern Immigration pilot is helping to encourage new Canadians to live and work outside of the Ontario's bigger cities. But some newcomers want to be in more established centres where friends and relatives have settled before them. The advent of COVID-19 is making rural communities more attractive due to fewer cases and more employment opportunities. Ashley Okwuosa, an assistant editor at TVO.org, discusses how this program and others are working to help newcomers settle in Ontario.