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Did Japan invent energy drinks specifically to offset methamphetamine use? Not exactly—but the story is more intriguing than you might think. In this episode of Info On The Go, we dive into the origins of energy drinks, tracing their evolution from post-WWII Japan to today’s billion-dollar industry.

From the crackdown on methamphetamine abuse in 1950s Japan to the launch of Lipovitan D in 1962, we explore how a cultural need for stamina and productivity fueled the rise of legal stimulants. We'll also cover the global expansion of energy drinks, including the birth of Red Bull, Monster, and other industry giants, as well as the health risks and controversies surrounding these high-caffeine beverages.

Get ready to power up as we explore the fascinating history of energy drinks—and stay tuned for our follow-up episode on the dangers of unregulated energy drinks!

Thank You for listening and Stay curious,
Kat & William

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