Inside the Click

Engage, Influence, Donate: Rodeo's Beta Buzz, NYT's Insights, Button's Billions, and Impactful Giving


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Welcome back to "Inside the Click" with your co-host, Michelle, giving you the lowdown on all things creator economy in just 5 minutes!

What went down this past week:

Rodeo's Game-Changing Beta App

  • Rodeo dropped their beta app, changing how creators bank on their content.
  • Get paid based on how users engage, thanks to the 'creator fund'.
  • Check out shoprodeo on IG to jump on the beta train!

The Big Scoop from The New York Times

  • Nothing groundbreaking, just more love for the booming creator economy.
  • Interesting point: the rise of 'brand' influencers vs. the 'mom and pop' vibe.
  • Tech and AI? Yeah, they're your buddies for sky-high growth.

Button's Mobile Commerce Power Move

  • Button's tech set to drive over $10 billion in mobile commerce in 2023.
  • Sneaky power behind affiliate links - watch out when you're hustling on platforms!

"Things I Bought and Liked" Creator's Good Deeds

  • An undercover creator's yearly drive for teachers' Amazon wishlists.
  • Big shots like Howl ($10k) and Lil Dicky ($15k) stepping up!
  • Spotting performative vs. truly impactful donations.

Let's Connect!

Instagram: @insidetheclick

TikTok: @insidetheclick

YouTube: InsidetheClickpodcast

Substack insidetheclick.substack.com

Email at [email protected]

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Inside the ClickBy Inside the Click