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ENGY MAHDY - CURATOR'S COUCH EP. 9
After a long, unforeseen hiatus, we are back with episode 9 featuring fellow Egyptian, Engy Mahdy of One and Four Studio!
From Egypt to Saudi Arabia to New Zealand growing up and now based in Dubai, culture shock is a term that no longer applies to Engy. This one is a fashion-heavy episode with an OG in Dubai’s creative scene. 11 minutes in and fabric suppliers are ringing her phone. In a branded graphic-tees world, One and Four’s simplicity cuts through it all to provide ethically sourced and sustainable everyday clothing. Cut from a different cloth. They’ve got it all, from quick-dry fabric bodysuits and vegetable dyed cardigans, to simple recycled cotton polos. Engy will go to any lengths to keep her promise to herself to hold ethics and sustainability above all else, even as far as partnering with a Peruvian family to produce cardigans for one of her collections. Shout out Elma for sowing the buttons on those. Will it ever be possible to convince fast fashion to become sustainable, or is it up to the people to educate each other to consume more consciously? Tune in to find out.
In this illuminating episode, we explore the challenges of freelancing, being independent, event collaboration, the role of social media, advice for up and coming designers, and much more.
0:00 - Who is Engy?
5:15 - Why are creatives marginalized?
9:41 - What is OneandFour Studio?
11:01 - quick business call
15:10 - Sustainability in fashion
21:20 - Motivations behind OneandFour
22:30 - Learning new design methods in quarantine
29:00 - Egypt and Sole DXB collaboration
34:46 - Graphic tees
37:33 - Stopping freelancing/client work
44:47 - Whats next for OneandFour?
45:38 - Effects of social media
46:44 - Engy’s message to aspiring designers
48:10 - Other creative passions outside fashion?
49:43 - Story behind the name OneandFour
51:03 - Outro
SUPPORT PALESTINE!
HERE'S HOW:
Palestine Red Crescent Society: https://www.palestinercs.org/
Palestine Children's Relief Fund: https://www.pcrf.net/
Doctors Without Borders: https://www.doctorswithoutborders.org/
DISREGARD YOUR TRADITIONAL NEWS SOURCES!!!!!
FOLLOW @mohammedelkurd ON INSTAGRAM FOR LIVE FOOTAGE/UPDATES.
View all episodes
By Maher Shenouda
5
22 ratings
After a long, unforeseen hiatus, we are back with episode 9 featuring fellow Egyptian, Engy Mahdy of One and Four Studio!
From Egypt to Saudi Arabia to New Zealand growing up and now based in Dubai, culture shock is a term that no longer applies to Engy. This one is a fashion-heavy episode with an OG in Dubai’s creative scene. 11 minutes in and fabric suppliers are ringing her phone. In a branded graphic-tees world, One and Four’s simplicity cuts through it all to provide ethically sourced and sustainable everyday clothing. Cut from a different cloth. They’ve got it all, from quick-dry fabric bodysuits and vegetable dyed cardigans, to simple recycled cotton polos. Engy will go to any lengths to keep her promise to herself to hold ethics and sustainability above all else, even as far as partnering with a Peruvian family to produce cardigans for one of her collections. Shout out Elma for sowing the buttons on those. Will it ever be possible to convince fast fashion to become sustainable, or is it up to the people to educate each other to consume more consciously? Tune in to find out.
In this illuminating episode, we explore the challenges of freelancing, being independent, event collaboration, the role of social media, advice for up and coming designers, and much more.
0:00 - Who is Engy?
5:15 - Why are creatives marginalized?
9:41 - What is OneandFour Studio?
11:01 - quick business call
15:10 - Sustainability in fashion
21:20 - Motivations behind OneandFour
22:30 - Learning new design methods in quarantine
29:00 - Egypt and Sole DXB collaboration
34:46 - Graphic tees
37:33 - Stopping freelancing/client work
44:47 - Whats next for OneandFour?
45:38 - Effects of social media
46:44 - Engy’s message to aspiring designers
48:10 - Other creative passions outside fashion?
49:43 - Story behind the name OneandFour
51:03 - Outro
SUPPORT PALESTINE!
HERE'S HOW:
Palestine Red Crescent Society: https://www.palestinercs.org/
Palestine Children's Relief Fund: https://www.pcrf.net/
Doctors Without Borders: https://www.doctorswithoutborders.org/
DISREGARD YOUR TRADITIONAL NEWS SOURCES!!!!!
FOLLOW @mohammedelkurd ON INSTAGRAM FOR LIVE FOOTAGE/UPDATES.