In this episode, we’re talking how to craft the right incentives for your partners to create growth. The structure you set can either drive real performance or quietly drag down your program.

We get into how tiered bonuses can unlock more revenue, when to lower commissions, and what it takes to shift partners from passive to proactive. Sometimes a small change in how you reward partners can turn uninvolved, low-value affiliates into high-value partners vested in your brand mission & strategy.

Hosted by Keith Posehn, Dafra Sanou, and Liem Vuong