Having originally cut her enterprise technology teeth at Tivoli and IBM (and then later at Amazon Web Services), Unstoppable Domains Chief Operating Officer Sandy Carter is no stranger to IT. Now, she’s about to release a book titled The Metaverse Mindset of Web3, AI, and the Future of Business. The timing of the book is uncanny given the groundswell of activity currently percolating around distributed ledger technology (DLT) and ChatGPT. At the Outer Edge LA 2023 Conference in Los Angeles, Blockchain Journal technical analyst Bob Reselman took the opportunity to interview her about the book and the sorts of applications she’s seeing for blockchain in the enterprise.

Among the examples she offered, perhaps the most interesting one has to do with how Lowe’s Companies, Inc. (the hardware chain) is using non-fungible tokens (NFT) as a form of theft protection for power tools. Carter talks about some other enterprise applications that she’s come into contact with (including one at luxury car brand BMW) and advised enterprises to form rabbit teams. Unlike tiger teams, rabbit teams are teams that can not only go down rabbit holes where it’s necessary for pre-ideation technical diligence, but they can also really hop to it (get it done fast).

To watch the video version of this podcast or read its full-text transcript, go to:

https://blockchainjournal.com/interview/enterprise-tech-veteran-sandy-carter-discusses-enterprise-use-cases-blockchain-technology/

The video can also be watched on Blockchain Journal's YouTube Channel at https://youtu.be/xVqzPw44cu0