In this episode of Enterprising Insights, The Futurum Group’s Enterprise Applications Research Director Keith Kirkpatrick discusses the use of generative AI to improve efficiency within the flow of work in the healthcare space. He also provides examples from other industries, and discusses an interesting announcement about an application that can be used to track the spending of generative AI. He then closes out the show with the Rant or Rave segment, where he picks one item in the enterprise software market, and either champions or criticizes it.