The Culinary Insider: Food, Drink, Dining News

Entrepreneur & Owner of Yummy Mummy Brownies shares How She Got Her Start: The Food Craftsmen Ep. 28

01.06.2015 - By Culinary Broadcast NetworkPlay

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get a free brownie when you order 6 or more!

The Yummy Mummy Brownie Story:

Melissa learned how to bake from her grandmother. Which, tends to be the case for most bakers. Her grandmother developed a rich fudge brownie that Melissa continued to make for her family and friends. She happen to take her brownies to a dinner party, and once again, she was told by friends she should sell them.

Melissa had spent about 5 years in the corporate world, and new she had a calling for something different. Originally she baked her brownies from her home kitchen, taking up all of the refrigerator space, and selling them at one local farmers market. As she grew Melissa moved into more and more farmers markets all while continuing to bake from her home kitchen.

It wasn't until 8 years later until she moved into her bakery in Westborough MA. Since moving into her bakery she has also received her wholesale license and is now featured in major local grocery chains like Roche Bros.

She was contacted by Roche brothers and they negotiated a wholesale contract with them. They have been very flexible with her business, and help guide her along the way. She sells individually wrapped brownies in their stores, and you can buy them online as well (get a free brownie when you order 6 or more!)

Her biggest hurdle was learning how to be a boss and a business person. Two roles she had never entered into before. Being a boss meant having a "backbone" and making sure work was completed and to her standards. Becoming a business woman was to learn that she had to set a fair price, one that allows her business to grow and be sustainable, and not give product away.

Melissa wanted to thank you for being a listener of The Food Craftsmen podcast so she is offering a FREE brownie by entering the code Food Craftsmen into the comment/gift section of the order form at Yummy Mummy Bakery (offer valid with the purchase of 6 or more brownies, offer may expire without prior notice, only one code valid per customer.)

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