As entrepreneurs, it remains essential to note that publicity, particularly public relations, when done strategically, will be a key component for generating brand and company awareness before your target market. Although, the art and science of public relations comprises many sophisticated planning, process, and activity practices, there does exists a number of practical PR tools that you can use to kick-start your publicity functions. What are these 5 useful PR tools to generate brand awareness? That is our focus on this edition of, “The Strategist Radio LIVE."