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In this episode, we’ll dig into what it really means to be an entrepreneur–and why the term business owner doesn’t fully capture the traits necessary to build something from nothing.
While conventional thinkers prioritize stability, entrepreneurs thrive in dynamic environments by challenging norms and pursuing unconventional paths to success.
It can be lonely, scary, expensive, and stressful. Most people would find that to be a terrible career. But strangely, for a small portion of the population, It sounds exhilarating! The decision to go out on your own brings valuable experiences, lessons learned, and opportunities to achieve the massive impact you were put on this Earth to do.
There are some practical ways to cultivate a growth mindset and pursue continuous improvement in your life. Join us this week as Andrea shares her favorite resources and personal tips for entrepreneurs at every stage in their journey.
. . .
RESOURCES IN TODAY’S EPISODE
The Hard Thing About Hard Things by Ben Horowitz
Grit: The Power of Passion and Perseverance by Angela Lee Duckworth
Start with Why by Simon Sinek
. . .
CONNECT WITH KANDULA
Youtube: https://www.youtube.com/@KandulaCommunications
Instagram: https://www.instagram.com/kandulacommunications/
LinkedIn: https://www.linkedin.com/company/kandula-communications/
Blogs: https://kandulacommunications.com/resources/
. . .
ABOUT ANDREA DE LA CERDA
Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.
Sign up for Andrea's monthly newsletter, Insights for Systemic Change:
https://www.linkedin.com/newsletters/insights-for-systemic-change-7151726599359332352/
. . .
WORK WITH US
Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼
https://kandulacommunications.com/
In this episode, we’ll dig into what it really means to be an entrepreneur–and why the term business owner doesn’t fully capture the traits necessary to build something from nothing.
While conventional thinkers prioritize stability, entrepreneurs thrive in dynamic environments by challenging norms and pursuing unconventional paths to success.
It can be lonely, scary, expensive, and stressful. Most people would find that to be a terrible career. But strangely, for a small portion of the population, It sounds exhilarating! The decision to go out on your own brings valuable experiences, lessons learned, and opportunities to achieve the massive impact you were put on this Earth to do.
There are some practical ways to cultivate a growth mindset and pursue continuous improvement in your life. Join us this week as Andrea shares her favorite resources and personal tips for entrepreneurs at every stage in their journey.
. . .
RESOURCES IN TODAY’S EPISODE
The Hard Thing About Hard Things by Ben Horowitz
Grit: The Power of Passion and Perseverance by Angela Lee Duckworth
Start with Why by Simon Sinek
. . .
CONNECT WITH KANDULA
Youtube: https://www.youtube.com/@KandulaCommunications
Instagram: https://www.instagram.com/kandulacommunications/
LinkedIn: https://www.linkedin.com/company/kandula-communications/
Blogs: https://kandulacommunications.com/resources/
. . .
ABOUT ANDREA DE LA CERDA
Andrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.
Sign up for Andrea's monthly newsletter, Insights for Systemic Change:
https://www.linkedin.com/newsletters/insights-for-systemic-change-7151726599359332352/
. . .
WORK WITH US
Kandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us! 👇🏼
https://kandulacommunications.com/