Entrepreneurship 101

Entrepreneurship 101 in its first season features Oksana Lukash talking about .


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Oksana Lukash

From C-suite burnout to thriving teams – I help leaders build cultures that put people first.

’m Oksana Lukash, and my story is rooted in transformation — personal, organizational, and cultural. I immigrated from Moscow to the U.S. at 13, learning early how to navigate major transitions and find strength in uncertainty. That experience shaped my ability to lead through change, connect across cultures, and build belonging from the ground up.

Over the last 20 years, I’ve served as a Chief People Officer, advisor, and coach, building people strategies in high-growth startups, Fortune 500s, and mission-driven organizations. I’ve led companies through hypergrowth, turnarounds, layoffs, leadership crises, and cultural rewrites. My work sits at the intersection of human behavior, business outcomes, and personal growth.
But what sets me apart isn’t just my experience. It’s my lens. I don’t believe culture is a buzzword or that burnout is a badge of honor. I believe people strategy is business strategy. That confidence and clarity can be taught. And that the way you treat people is the ultimate competitive advantage.
I help others lean into their “No Matter What Values” and to turn complex leadership challenges into simple, actionable insight. Whether I’m coaching executives, facilitating offsites, or speaking on stage, my goal is the same: help people lead with more heart, less noise, and a whole lot more intention.
If your listeners are navigating change, struggling with confidence, leading teams, or trying to build a meaningful career or culture, I will bring them truth, tools, and tangible steps they can act on right away. And I do it with realness, warmth, and a deep respect for the stories we all carry.

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Entrepreneurship 101By Daniel Lucas/ Michael T. Brown