Protecting Your Possibilities

Entrepreneurship in the Name Image & Likeness Environment


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A popular and regular topic on PYP is understanding the changes coming to college athletics with Name Image & Likeness (NIL). Most discussions related to NIL focus on the brand development and commercialization of student-athletes’ brands. This discussion focuses on the importance of student-athletes understanding entrepreneurship and the need for education and protection around new businesses – whether those businesses are operating companies or loan-out companies. 

Read the transcript here.

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Protecting Your PossibilitiesBy Porter Wright Morris & Arthur LLP

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