Service First

Entrepreneurship, Leadership, and Dig World: A Conversation with Jacob Robinson


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Welcome to the first episode of Service First, a Proclaim Podcast! In this episode, host Ben Wiggins is joined by Jacob Robinson, an inspiring entrepreneur and the founder of Dig World, the first-ever construction-themed amusement park in Katy, Texas. Together, they discuss Jacob's entrepreneurial journey, the challenges of leading through adversity, and how a deep commitment to service can transform not only businesses but also lives.

Jacob shares heartfelt stories, including the profound impact of his son’s health journey on his approach to life and leadership. He also reveals the lessons learned from service failures and the pivotal role of empathy and love in building meaningful connections with customers. Don't miss this insightful and moving conversation about leadership, resilience, and the power of service.

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Guest(s):

Ben Wiggin

Jacob Robinson


Time Stamps:


(00:00 - 01:07) Introduction

(01:08 - 08:00) The Worst Service Failure: Lessons from a Dealership

(08:01 - 09:10) Breaking Down Customer Segmentation: Dollars vs. Humanity

(09:11 - 12:38) Jacob’s Entrepreneurial Journey: From Zero to One

(12:39 - 17:15)  Impact of Personal Adversity on Leadership

(17:16 - 18:07) Founding Dig World: A Vision for Fun and Inclusion

(18:08 - 20:43) Founding Dig World: A Vision for Fun and Inclusion

(20:44 - 23:25)  Apologizing the Right Way: No Excuses, Just Empathy 

(23:26 - 30:06) Outstanding Acts of Service: Loving Customers Creatively 

(20:07 - 33:02) Personal Triumphs: Celebrating Big Wins

(33:03 - 33:15) Outro


#CustomerService #Leadership #Entrepreneurship #DigWorld #ServiceFirstPodcast #EmpathyInBusiness #AdversityToTriumph



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