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Entry 10: Finding the Balance: Direct vs. OTA Bookings
“Guests expect something extra when they make the effort to check out your website instead of booking through an OTA — don’t disappoint them.”
Your distribution strategy is the backbone of how you sell those rooms effectively, ensuring you reach the right guests through the right channels. In this episode, Nadja shares 5 tips she used to build the ideal booking channel mix—helping The Bliss achieve an impressive 50% direct bookings.
About this series: Diary of a Hotelier: From Suites to Software.
An authentic, behind-the-front-desk look into the world of hospitality through the eyes of Nadja Buckenberger, a first-time hotel owner. After an unexpected opportunity led her to buy The Bliss Boutique Hotel in Breda, the Netherlands, Nadja shares the thrills, challenges, and unexpected joys of running a hotel.
Each episode dives into her journey—from her first days as a hotelier to the operational hurdles that inspired RoomRaccoon, now empowering hoteliers worldwide. Whether you're a seasoned professional, an aspiring hotelier, or simply curious about the realities of running a hotel, Diary of a Hotelier provides an honest, insightful, and relatable perspective on running a successful hotel business.
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By RoomRaccoon“Guests expect something extra when they make the effort to check out your website instead of booking through an OTA — don’t disappoint them.”
Your distribution strategy is the backbone of how you sell those rooms effectively, ensuring you reach the right guests through the right channels. In this episode, Nadja shares 5 tips she used to build the ideal booking channel mix—helping The Bliss achieve an impressive 50% direct bookings.
About this series: Diary of a Hotelier: From Suites to Software.
An authentic, behind-the-front-desk look into the world of hospitality through the eyes of Nadja Buckenberger, a first-time hotel owner. After an unexpected opportunity led her to buy The Bliss Boutique Hotel in Breda, the Netherlands, Nadja shares the thrills, challenges, and unexpected joys of running a hotel.
Each episode dives into her journey—from her first days as a hotelier to the operational hurdles that inspired RoomRaccoon, now empowering hoteliers worldwide. Whether you're a seasoned professional, an aspiring hotelier, or simply curious about the realities of running a hotel, Diary of a Hotelier provides an honest, insightful, and relatable perspective on running a successful hotel business.
🔔 Don't forget to turn on all notifications.
📖 Read the full diary entry
📧 Sign up to get weekly emails
🎥 Watch on YouTube