<p>Rule #1 at Cognism: DONE IS BETTER THAN PERFECT. Alice talks through how she has ingrained this mindset in the Cognism marketing team, and the benefits it’s brought.</p>

Rule #1 at Cognism: DONE IS BETTER THAN PERFECT. Alice talks through how she has ingrained this mindset in the Cognism marketing team, and the benefits it’s brought.

Entry 16: Done is better than perfect

The diary is the first book to chart the 4-year journey of a first-time CMO, end-to-end. Across 63 diary entires, Alice deCourcy unpacks the 'aha' moments and lessons that helped her scale Cognism from $5m to $40m ARR. And it's all available in audio format, for free, here!

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Entry 16: Done is better than perfect

Entry 16: Done is better than perfect