<p>It’s much easier to teach someone a new skill, than it is to teach them a new way of thinking… That’s why Alice prefers to bring people in who are already bought into the demand generation mindset. </p>

It’s much easier to teach someone a new skill, than it is to teach them a new way of thinking… That’s why Alice prefers to bring people in who are already bought into the demand generation mindset.

Entry 25: Hiring mindset over skill set

This podcast diary is the second in Alice’s series of the Diary of a first-time CMO. Across 50+ entries, Alice de Courcy unpacks lessons she’s learned in the past two years since her last diary, scaling Cognism into new regions, introducing new products to market, on route to hitting the 100M mark. And it’s all available in audio format, for free, here!

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Entry 25: Hiring mindset over skill set

Entry 25: Hiring mindset over skill set