<p>Do you give your team enough room to be creative? Alice talks on how she opens up space for her team to push the envelope with creative ideas.</p>

Do you give your team enough room to be creative? Alice talks on how she opens up space for her team to push the envelope with creative ideas.

Entry 26: B2B marketing doesn’t have to be boring

The diary is the first book to chart the 4-year journey of a first-time CMO, end-to-end. Across 63 diary entires, Alice deCourcy unpacks the 'aha' moments and lessons that helped her scale Cognism from $5m to $40m ARR. And it's all available in audio format, for free, here!

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Entry 26: B2B marketing doesn’t have to be boring

Entry 26: B2B marketing doesn’t have to be boring