Week at a Glance:

• Entry is Easy – But Winning is Not
• Entry is Easy – But Retention is the Game
• Entry Is Easy – But Bundles Bind

Fulcrum Thought: The next great credit card won’t just bechosen. It will be joined. Is yours worth joining?

Entry is Easy — But Winning is Not

The Chase Sapphire Reserve refresh just raised the stakes.

New cards are launching weekly. The barrier to entry has dropped. But the bar for differentiation has never been higher.

If you're leading card strategy, product, or marketing, you need to be thinking bigger than just your next perk.

That’s why Andrew Davidson’s upcoming session, “CreditCard Premiumization: Projecting the Future of Affluent-Driven Innovation,” is a must-see.

In a market where everyone’s upgrading, this session is your edge.