Video integration is quickly becoming an integral part of web design. It's no longer just about embedding a video in your site with YouTube or Vimeo, but about how you can use video to improve the user experience, increase conversion rates, and engage with viewers.

Kwindla Hultman Kramer is a technology developer, engineering lead, and startup company executive. As the CEO of Daily.co, his goal is to help developers build the best possible video experiences, with ease and scalability.

In this episode of Decoded, our host Sydney Lai talks with Kwindla about the challenges and opportunities of video for today’s developers. They also explore the different ways you can make use of video integrations in your software development process.

Other talking points include:

• Why video integration development is so difficult
• How current developer trends limit or influence decisions around video integration
• Implications of developing video within web browsers versus web applications