Hear from Jeff Halsema, Vice President of Programming at LK Soccer, a franchisee of Lil' Kickers & Skills Institute.
In this conversation, Jeff sits down with Kevin MacCauley, CEO of Upper Hand, to discuss the LK Soccer/ Lil' Kickers brand, and how they are implementing AI into their business operations to improve their data collection and analysis processes. Jeff discusses how LK Soccer's data analysis processes have improved their efficiency, as well as empowered their 17 + locations to to spend their time and energy on fostering parent-child, and child-coach relationships.