Here comes the pilot! This is my 18-minute free flow breakdown of the "canonized" definition of content marketing, and why I think it's incorrect. I also get into: What should and shouldn't fall under content marketing, brand voice/tone, and why having a consistent and strong brand story is important. 
Find me on Twitter/IG: @plmmrkhdjh

Here comes the pilot! This is my 18-minute free flow breakdown of the "canonized" definition of content marketing, and why I think it's incorrect. I also get into: What should and shouldn't fall under content marketing, brand voice/tone, and why having a consistent and strong brand story is important. Find me on Twitter/IG: @plmmrkhdjh

Here comes the pilot! This is my 18-minute free flow breakdown of the "canonized" definition of content marketing, and why I think it's incorrect. I also get into:&nbsp;What should and shouldn't fall under content marketing, brand voice/tone, and why having a consistent and strong brand story is important.&nbsp;
Find me on Twitter/IG: @plmmrkhdjh&nbsp;

Ep. 01: What is content marketing?

This is a podcast for marketers who are early or mid-stage that are focused mostly on content marketing, or thinking about exploring other areas of marketing.

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Ep. 01: What is content marketing?

Ep. 01: What is content marketing?