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Ep 01 - Why Creative Strategy is Integral to Growth - Alexa Kilroy
Welcome to the dtc deep dive. Today, our guest is Alexa Kilroy, Senior Creative Strategist at First Day - a DTC family health & wellness brand.
In this episode, we cover pretty much everything - rapid product line expansion, paid media growth, running supplements on paid platforms, as well as her overall approach to creative testing and strategy.
This week we cover
Join Triple Whale - https://triplewhale.grsm.io/dtcdeepdive and use code 'DEEPDIVE10' at checkout for 10% off.
Follow Alexa on Twitter - https://twitter.com/AlexaKilroy
Follow Fraser on Twitter - https://fraggell.pro/PjHzG9
Work with Fraggell - https://fraggell.pro/wO97hF
Follow us on Twitter - https://fraggell.pro/4DRnJQ
Watch all the episodes on YouTube - https://fraggell.pro/jJFF2P
View all episodes
By FraggellWelcome to the dtc deep dive. Today, our guest is Alexa Kilroy, Senior Creative Strategist at First Day - a DTC family health & wellness brand.
In this episode, we cover pretty much everything - rapid product line expansion, paid media growth, running supplements on paid platforms, as well as her overall approach to creative testing and strategy.
This week we cover
Join Triple Whale - https://triplewhale.grsm.io/dtcdeepdive and use code 'DEEPDIVE10' at checkout for 10% off.
Follow Alexa on Twitter - https://twitter.com/AlexaKilroy
Follow Fraser on Twitter - https://fraggell.pro/PjHzG9
Work with Fraggell - https://fraggell.pro/wO97hF
Follow us on Twitter - https://fraggell.pro/4DRnJQ
Watch all the episodes on YouTube - https://fraggell.pro/jJFF2P