eCommerce Matters

Ep. 017 - How Retailers Should Approach Pricing This Holiday Season


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In this episode, Philip and Rob question whether retailers need to take part in holiday sales events, how retailers can craft their narrative during the holiday season plus share how to approach promotions and pricing decisions during this period.

Hosts: Philip Huthwaite (CEO & Founder of BlackCurve) and Rob Horton (Product Director at BlackCurve).

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eCommerce MattersBy BlackCurve