Having recently published a book, Culture Built My Brand, Mark and I spoke all about the driving force behind the book and how it helped define the success story of an agency previously in trouble. We spoke about how he and his agency took action to create intentional culture, drive out the negativity from the team, and build processes to deliver work for clients that were previously unheard of. Mark shares his and his team's bravery in how they faced tough times and as a result of an actual culture, are stronger than ever.

Mark is the author of Culture Built My Brand: How to win more customers with company culture, and the founder of Historic Agency, a branding and design thinking agency for nonprofits.

Connect with Mark on his agency website, on LinkedIn, and grab his book here.