Product Launch Rebel

Ep. 028: On Launching a Ski Company and Movement — The Matthew Sterbenz Interview


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Hear how this young entrepreneur became a driving force in skiing’s revolution. Learn how the founder of 4FRNT Skis, Matthew Sterbenz, went from pro athlete — with zero industry knowledge — to manufacturing his own skis, raising capital, and recruiting a brotherhood of influential athletes to infuse new energy, and a pioneering spirit, in a tired industry.…
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Product Launch RebelBy John Benzick

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