Find the Red Thread at TamsenWebster.com.
We all need certain landmarks in our messages to help point our audience in the right direction, but are you telling your audience how those landmarks string together? To make sure those transitions between your point are present, Tamsen has developed the TraPIT method: Transition, Point, Illustration, and Takeaway. Start structuring your message in terms of TraPIT blocks, and you can make sure your audience is never lost.