DJ Cali Royce is the CEO of “The Royce Factory”, a Marketing Firm specializing in A/R & PR, Artist Management and Advisory. Although her journey started as a DJ, she has evolved into so much more. She has been nominated for several SEA Awards (Southern Entertainment Awards) in her tenure and is still leaving her footprint in the game as a DJ. From branding herself as a sought out DJ, to now branding her own firm, she shares how she has assisted in building businesses from the ground up with business plans, marketing layouts, sales and more. Although being a female DJ in a male dominated industry came with its own share of challenges, Cali Royce shares how she created her own lane and mastered her craft. Dj Cali Royce has been working closely with Artists such as Kat St. John, Guch, Just Brittney,  and she was the official DJ for Chucky Trill (RIP) to name a few. She recently partnered with Hip Hop Streets Livestream Music App to build their brand and is promoting the Hip Hop Streets Mixtape as well as her radio show on GMT Radio 90.3  “The Royce Factory”. Tap In!  #OutsideTheBox #LegacyLiving #Podcast #DjCaliRoyce #OnneyTheCeo #Purposeful #Believe #BeInspired #VisualPodcast #BeEncouraged #OutsideTheBoxWithOnney #HipHopStreets #AStarTV #VH1#Own #BET #Houston #NewOrleans #LosAngeles #Atlanta #Miami #NewYork #Media #TheRoyceFactory