For three years, I repeated a simple 5-word question 117,000 times. That question made McDonald’s an extra £17,500. In today’s episode, I’ll share what this experience taught me about consistency, messaging, and showing up for your audience.

We’re diving into why so many coaches avoid talking about their offers because they’re afraid of sounding “salesy” or “pushy.” Spoiler alert: If your audience doesn’t hear about your offer consistently, they can’t say yes.

Plus, I’ll touch on a powerful idea: putting out different offers for people at different stages of readiness to buy. This episode kicks off a mini-series where we’ll explore how to meet your audience where they are and make it easier for them to say yes.

What You’ll Learn in This Episode:

• The surprising lesson I learned from selling Big Mac upgrades.
• Why repetition isn’t pushy—it’s clarity.
• The importance of showing excitement and belief in your own offers.
• How inconsistent messaging keeps your audience sitting on the fence.
• A sneak peek into the next three episodes, where we’ll break down:
  • Creating offers for different levels of readiness.
  • Strategies for nurturing your audience to build trust.
  • How to ensure your messaging reaches the right people at the right time.