Future Optimist

Ep. 06 - Devin Jamroz: How I Sold a CBD Coffee Start-up to Willie Nelson


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Devin created a CBD coffee start-up called SteepFuze, and he sold his company to Willie Nelson - or, Willie's company, anyway - just before the pandemic.⁠

I love this story because it's a candid look about the ups and MANY downs of starting a product-based business in a highly uncertain market.⁠

Despite so many challenges, Devin came out on top and with an outstanding story to tell.⁠

(C) 2020 Aloa LLC, All Rights Reserved

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Future OptimistBy Ross Palmer

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