Partner Chronicles

EP. 06 | From Challenges to CRM Success – The Onion CRM Story


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What happens when a business leader sees a gap in how companies manage customer relationships and decides to fix it? Megan Cunningham Adams, founder of Onion CRM, did exactly that. In this episode, Akram Aslam from Zoho One dives into Megan’s journey, from the early days of building Onion CRM to helping businesses across New Zealand transform their sales and operations. They unpack the real struggles companies face with CRM adoption, the game-changing role of Zoho One’s all-in-one platform, and why the right technology isn’t just about data, it’s about driving growth. Packed with real stories and actionable insights, this is one conversation you don’t want to miss. Tune in now!

Key Takeaways – Onion CRM & Zoho One  

  • Zoho One as a Business OS – Customizable, scalable, and the "engine room" for businesses.

  • Implementation – Layered "onion" approach, staged rollout, MVP first, completed in under a month.

  • Training – Short, targeted sessions with follow-ups after 4-6 weeks.

  • Target Markets – Manufacturing ($10M+), charities, and professional services.

    • Strengths – Customer-focused, honest, flexible, and experts in Zoho Analytics & integrations.
    • Onion BI – Advanced analytics, third-party integrations, and dashboards without full Zoho setup.


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    Partner ChroniclesBy Zoho One