We've all seen subscription boxes for everything, and kids toys, coding boxes, learning kits and more are common.

But a toy RENTAL service that's focused on eco-friendly sustainability whose toys are returned and sent back out to a new family? How does that even work? How is it safe? Is THAT business model as sustainable as its products?

I interview founder and CEO Rachael Classi on how she launched, where the idea came from, and how this early startup is sourcing products and pricing their service.

This is probably the youngest startup I've interviewed, but there's still plenty to learn. And it's an interesting concept with lessons and ideas you can apply to your own business.

For more show notes and links to connect with Rachael, head over to this show's post here:

https://tylerbenedict.com/2020/12/01/ep-072-how-tiny-earth-toys-launched-a-subscription-toy-rental-service/

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