Sweet Lord Almighty, I don't even know how to begin to express my level of excitement for what's about to go down! We wanted to start off season two of Scaling Up hella strong, and my mind immediately went to marketing legend, Shannon Lutz. I adore this girl so much and know she's going to light up your life with so much joy and insane business marketing knowledge that we decided to kick off season two with a three-part series with Shannon.

Part 1 of this series is all about how to create magnetic and high converting content, which is essentially the key to attracting the right people into your business who actually want to pull out their card and pay you.

We chat about:

• Really Good (Free) Content is King
• The Best Platform for Sharing Content
• Best Practices for Instagram
• How Shannon Batches Phenomenal Content
• What We Should Post About

SHOWNOTES: www.elizabethhartke.com/podcast/074