Financial Flossing

Ep 090: Dental Marketing Wisdom: Lessons Learned


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Dr. Dustin S. Burleson, DDS, MBA i,s a renowned speaker, teacher, author, and business strategist for over 4,000 professional practice owners and entrepreneurs located in 35 countries worldwide. He is the attending orthodontist at Children's Mercy Hospital and an Adjunct Clinical Professor at the UMKC School of Dentistry in the Department of Orthodontics & Dentofacial Orthopedics. With a passion for patient-centered treatment, Dr. Burleson has helped doctors transform their lives and create a strong legacy for their families, co-workers, communities, and profession. He is a passionate advocate for patient-centered treatment, and his orthodontic marketing campaigns have generated more than $500 million in revenue for his clients and privately held practices. As a successful entrepreneur, Dr. Burleson has founded several orthodontic and pediatric dental practices in Kansas City, Missouri, and recently sold those practices to the excellent team at Rock Dental Brands. When not on stage or hosting a podcast, he is a venture partner at Flagstaff Ventures, a father to three boys, a sailor, and married to a fantastic business partner and dog mom, Ashley. Dr. Burleson's email list of over 9,000 members includes doctors, dentists, lawyers, bestselling authors, musicians, executives, professors, students, and residents who share his passion for challenging the status quo and reimagining the world.  Listen to this information-packed Financial Flossing episode discussing: Dr. Burleson has developed a successful program that helps dental professionals grow their practices through effective marketing and business management strategies.The program includes a wealth of content, from online and offline marketing to setting up a thriving environment and hiring the right employees.Dr. Burleson emphasizes that growing a practice does not necessarily mean working more hours and that many strategies can be implemented to improve net income and overall efficiency.Orthodontists need to differentiate themselves and offer unique solutions to attract patients.Being open and flexible can be a significant selling point for orthodontic practices.Retreating or downsizing during tough times can have long-term consequences for the industry as a whole.The market will inevitably shift towards lower prices and greater access, so orthodontists need to be prepared to compete on those terms.   Connect with Dr. Burleson, DDS, MBAWebsite: https://burlesonseminars.com/about/Programs: https://burlesonseminars.com/programs/  #dentistry#dentists#orthodontics#endodontics#prosthodontics#dentalinvestor  Learn more about your ad choices. Visit megaphone.fm/adchoices
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Financial FlossingBy Ross Brannon

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