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Thrilled to announce our new podcast, Waxing Cynical – where Jamila Ali and I, two unapologetic outsiders, get real about the culture brands push and the realities they ignore.
In our first episode, we tackle Jamila's hot take: “Short-form is dead.” As TikTok’s future in the U.S. hangs in the balance and brands race to keep up, we ask the hard question: Is the obsession with short-form content killing true audience connection? We dig into why brands relying on snackable content might be missing the mark and explore whether long-form, real storytelling is the way to make a lasting impact.
Join us as we break down the hype, call out the trends, and reimagine a digital world where substance matters
By Jamila Ali & Nina MarstonThrilled to announce our new podcast, Waxing Cynical – where Jamila Ali and I, two unapologetic outsiders, get real about the culture brands push and the realities they ignore.
In our first episode, we tackle Jamila's hot take: “Short-form is dead.” As TikTok’s future in the U.S. hangs in the balance and brands race to keep up, we ask the hard question: Is the obsession with short-form content killing true audience connection? We dig into why brands relying on snackable content might be missing the mark and explore whether long-form, real storytelling is the way to make a lasting impact.
Join us as we break down the hype, call out the trends, and reimagine a digital world where substance matters