In this episode of How To E-Commerce by Almund,

Eric Bandholz, a financial advisor turned DTC business owner, co-founded Beardbrand in 2012, an American men’s grooming & facial hair wellness company.

He began his journey with a small investment of only $8000, by creating an active community on Tumblr, Youtube, and an online magazine called Urban Beardsman but has now set a strong foundation, with an estimated total net worth suspected to be over $4.48M!

We got a chance to speak with him about his passion for the DTC industry, as he shed light on what it takes to be a true entrepreneur, starting early, and more.

In this episode, you’ll learn:

1. Understanding a gap in the market.

2. Ways Beardbrand created a community of like-minded beard-enthusiasts.

3. Eric’s FANTASTIC community-building philosophy.

4. How your DTC brand can make a difference.

5. Benefits of being early on the market & taking initiatives.

6. Eric’s secret to customer loyalty & retention.

7. What makes a great & practical entrepreneur?

8. How the Beardbrand creates their team—sneak peek into their hiring process.

Hope you enjoy this chat as much as we did!