Experiences are emerging as a new layer of India’s consumer economy. From large global concerts to hyperlocal community events, consumers are increasingly stepping out not just for entertainment, but for identity, belonging, and participation.

This shift is creating entirely new opportunities and challenges in building platforms that connect consumers to real-world experiences.

In this episode of Interstellar, Rahul Chowdhri speaks with Rahul Ganjoo, CEO of District by Zomato.

In this episode, we cover:

(00:00): Coming Up

(01:19): Introduction

(02:04): Decision to join Zomato back, with District

(02:54): Defining the ‘Going-out’ market

(04:27): Market segmentation

(06:04): District’s core ICP spend mix

(06:59): Shifts in consumption patterns

(10:48): Going-out behaviour across different age groups

(12:25): Frictions in ‘Going-out’

(13:34): Experience-level unit economics

(15:22): High spends and affordability

(17:24): District’s venue experience strategy

(19:35): District’s IP strategy

(21:30): How global is the Indian consumer?

(23:11): District’s role in the customer journey

(25:35): ‘Going-out’ trends

(29:44): AI in the ‘Going-Out’ business

(32:00): District’s social platform play

(33:05): Strategy for experience expansion

(35:05): What's exciting in 2026?

(36:07): White space opportunities

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