On episode 100 of The Filming with Josh Podcast, host Joshua Milligan discusses the importance of finding your lane. Determining your lane is an important step in running a successful video or photo business. Knowing where to focus your time and money in order to find your ideal client is an essential step in growing your career. In this episode, the Rustic River DP breaks down why. So if you’re in the video or photo industry, this podcast is for you!