In this episode, Genefa Murphy talks about the evolution of marketing metrics and the FIRE framework. She details the significance of the four components of the FIRE framework while sharing how to best put them into action.
<a href="https://www.linkedin.com/in/genefamurphy">Contact Genefa Murphy</a> | <a href="https://www.linkedin.com/company/sunny-side-up-podcast" rel="ugc noopener noreferrer" target="_blank">Follow us on LinkedIn</a>

In this episode, Genefa Murphy talks about the evolution of marketing metrics and the FIRE framework. She details the significance of the four components of the FIRE framework while sharing how to best put them into action. Contact Genefa Murphy | Follow us on LinkedIn

In this episode, Genefa Murphy talks about the evolution of marketing metrics and the FIRE framework. She details the significance of the four components of the FIRE framework while sharing how to best put them into action.
<a href="https://www.linkedin.com/in/genefamurphy" rel="noopener noreferrer">Contact Genefa Murphy</a> | <a href="https://www.linkedin.com/company/sunny-side-up-podcast" rel="noopener noreferrer">Follow us on LinkedIn</a>

Ep. 104 | Evolution of Marketing Metrics and the FIRE Framework. Ft. Genefa Murphy, Micro Focus

Sunny Side Up is now 'OnBase', the no-fluff, all-impact B2B podcast bridging the divide between sales and marketing. Hear from the sharpest minds in B2B as they share revenue-boosting tactics and lessons straight from the frontlines and help you solve your toughest challenges.

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Ep. 104 | Evolution of Marketing Metrics and the FIRE Framework. Ft. Genefa Murphy, Micro Focus

Ep. 104 | Evolution of Marketing Metrics and the FIRE Framework. Ft. Genefa Murphy, Micro Focus

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