Female CEO Show

Ep 108 | Your Ideal Client: Who, Where & Why it Matters


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Listen. So many of you STILL don't know your Ideal Client and it's hurting your business. This week, I'm going through, step by step, how to determine exactly who your Ideal Client is, where they are and why it really matters.



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Big Takeaways


Identifying and targeting your ideal client is crucial for attracting the right customers to your business.

Not all clients are good clients, and it's important to focus on quality over quantity.

Define your ideal client by considering factors such as gender, age range, occupation, and values.

Understand your ideal client's pain points and tailor your marketing to address those needs.

Different buyer types have different preferences, so structure your messaging to appeal to each type.

Consistency in your marketing efforts is key to building trust and attracting new clients.

Building relationships with your ideal clients leads to long-term loyalty and referrals.



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Female CEO ShowBy Megan Turley