The Business Playdate

EP 11: Navigating Holiday Consumerism from a Marketer's Perspective


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In this week's episode, Lindsay and Betsy discuss their honest feelings and frustrations regarding the inevitable consumerism overload of the holiday season online. The overwhelming amount of promotions, sales, and influencer brand pushes - it can all be just a little too much. On the flip side, as two marketers, they talk about the benefits of a strong Q4 strategy from a business perspective and how service providers can help their clients capitalize on the "most wonderful time of the year" to help catapult their company into the New Year.

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  • The Business Playdate Instagram: https://www.instagram.com/thebusinessplaydate/
  • Lindsay White's Instagram: https://www.instagram.com/lindsaywhite.co/
  • Betsy Moorehead's Instagram: https://www.instagram.com/betsymoorehead.biz/
  • Learn more about Lindsay's marketing agency here: https://thewhitelabelcreative.com/
  • Learn more about Betsy's marketing services here: https://betsymoorehead.com/
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