Ep 111: How to Create a Signature Program with Joe Matz

We all have unique experiences in our lives. Whether you’ve worked for a Fortune 500 company or ran a local coffee shop for the last 10 years, your professional and personal life has given you countless opportunities to gain knowledge through experience. Turning that knowledge into income is what today’s guest is all about.

Joe Matz is a serial entrepreneur and owner of Apex-Able.com, a consulting firm helping business owners monetize their knowledge to reach their own business summit. In today’s episode, Joe walks us through the process of identifying, codifying and promoting your unique knowledge to create a signature program that can grow your business.

You can connect with Joe and learn more from him on his website, Gapologist.com. You can also download his free guide to Podcast Guesting Success.

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Ready to learn more about search engine optimization and get inspired to create more content of your own? Find me at daniellegagnon-seo.com.