In this insightful episode of The Connector, host Arielle Leavitt sits down with recurring guest Gianna Finazzo, founder of Trend Tonic Marketing and an expert in the fast-paced world of digital marketing. They dive into the essential questions every business owner should ask about social media and SEO: What's the difference, and how can each benefit your brand? Gianna shares her top strategies for creating a cohesive Instagram grid, navigating the decision to start paid ads, and avoiding common social media scams. Whether you're looking to boost engagement or refine your digital presence, this episode is packed with actionable tips to elevate your brand online! Connect with her on Instagram @trendtonic_marketing