Programmatic ad buying and job targeting in recruiting are quickly becoming one of the most effective ways to target and engage a specific candidate relying on different job boards, search terms and strategies. According to the Boston Consulting Group “advanced [programmatic] techniques garnered a 32% decrease in cost-per-action (CPA), as much as a 200% improvement […]

The post Ep 116 – Programmatic Recruiting Basics appeared first on Workology.